About Brooks
Creative thinking with a practical marketing point of view.
I’m a Digital Content & Creative Specialist developing campaigns, content, visual systems and digital experiences across franchise, B2B, hospitality and media organizations.
My work is strongest where disciplines overlap. I can move from message strategy and campaign development into design, copy, video, web content, CRM experiences and internal communications without losing the original idea.
How I work
Build the idea so it can actually be used.
I like creative that survives contact with the real marketing operation.
That means thinking beyond one ad or one channel: how the concept works in an email, on social, in a sales sheet, for a local market, inside a CRM, or as an internal resource. It also means being able to execute the work myself when the project needs it.
That range has taken me through editorial and travel marketing, technology branding, multi-location B2B marketing and national franchise systems.
Experience + capabilities
What I’ve done, and what each role added.
Digital Content & Creative Specialist
Main Line Brands
Lead content strategy and creative development across national franchise brands, spanning paid and organic campaigns, video, CRM content, internal communications, intranet experiences and scalable local marketing support.
Marketing Coordinator
Main Line Brands
Developed scalable campaigns and content, supported local franchise marketing, built annual content planning and connected brand-level strategy with execution across digital channels.
Advertising & Media Coordinator
Smith Turf & Irrigation
Managed digital marketing and creative across 21 branches, including Google Business Profiles, SEO/SEM, website content, direct mail, print, trade-show materials, product literature, advertising, vehicle graphics and social media.
Brand Manager / Social Media Specialist
Celertek
Developed brand standards, messaging, content strategy and a social roadmap while organizing and centralizing brand assets and marketing materials.
Copywriter / Social Media Specialist
Capital Vacations
Wrote, edited and published public and internal communications while creating social content, graphics, web material and video for travel and hospitality audiences.
Writer / Ad Designer
The List · Playlist Magazine
Editorial and advertising work spanning writing, layout, ad design and visual communication.